A system of advertising in which a company can gain commission on sales, clicks or leads generated for another company advertising on their Web site. It is a true pay for performance model, based on the success of the affiliate in driving purchasers to the merchant’s Web site, and rewards actual results. Affiliate technology allows us to track the purchaser through the merchant’s ad on the affiliate’s site, to the merchant’s site, and record the agreed measure.

Branch Communications Affiliate Marketing Service
Branch Communications provide a fully outsourced management solution for Affiliate Marketing, recognising that it is becoming an increasingly important part of the overall marketing mix. We are fully familiar with the techniques, technology and providers of Affiliate Marketing, which is becoming ever more competitive in certain industry sectors.

Our services include:

Set Up Service

• Assist with the selection of the affiliate network and provider.
• Liaising with your ecommerce team to ensure tracking is in place and tested.
• Produce all the creative in line with your objectives.
• Assist with copy for the merchant page to be featured on your site.

Monthly Ongoing Management

• Agree upon and implement monthly activities.
• Monitor (and change where appropriate) banner adverts and other linking formats to prevent banner burnout and promote new offers and services.
• Prepare recommendations for validation of sales by client.
• Manage affiliate marketing to ensure maximum return on investment.
• Approve all emails sent to the affiliate network to advertise your services.
• Work with the affiliate company to recruit new affiliates.
• Provide a detailed report on all transactions each month.
• Manage payment to affiliates.
• Resolve all affiliate queries on your behalf.